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Drilling down

In yesterday’s post, I scratched the surface in discussing some of the many benefits brought on by Covid-19. Today, I want to drill down deep into one particular benefit: digital discipleship and how it has been fast-tracked.

Let me begin by stating some generalities about the virus’s impact. For many, this initial interruption in life stirred some excitement because it was something new, but now this long-term disruption has turned those same feelings into angst. We are all grieving somewhat because we have all experienced a sense of loss knowing that things will never be the same. Many people are feeling anxious in mind, isolated in home, and uncertain about their future. People are evaluating their lifestyles and asking themselves what they can do with and what they can do without. People are having to constantly evaluate their life choices as their lives are being daily transformed. This is causing many people, Christian and non-Christian alike, to seek answers out by reading their Bible and by praying more. People are doing one of two things during this crisis: They are leaning into God and into their church or they are checking out on God and checking out on their church. Taking off from church or hanging back on God is not the way to go, even if you say you are just waiting for things to return to normal. This is because life moves on. It’s kind of like waiting for the Lord Jesus to return. You know he is coming back but it doesn’t give you permission to sit idle.

Covid-19 has gotten us all out of the status quo. It has forced us to become comfortable with the uncomfortable because we can’t control the uncontrollable’s. Before Covid-19, I had heard about virtual small groups or what many would call digital discipleship groups, but I wasn’t promoting the idea because quite honestly, it wasn’t my preference. In a pre-Covid-19 world, I would opt for having in-person discipleship any day over having digital small groups. I knew many young people preferred to meet online and many wouldn’t come to church until there was some kind of online engagement, but in some ways, I felt this was cop-out and in other ways, I just didn’t want to meet them where they were. You could just as well say I didn’t want the world to go in that digital direction. But in a post-Covid-19 world, there’s no turning back and my preferences on this matter don’t mean a thing.

Social media must be used as a tool for discipleship and engagement. Techies are learning just as much as we are in these times. Zoom will get even better with the interactive experience they provide us. Facebook now offers messenger rooms for up to 50 people to meet via video. These type of companies are just scratching the surface as their efforts to upgrade have been accelerated just as much as has our changing behaviors. We had to do something different than we were doing to reach the next generation because we weren’t reaching them where they were.

Churches are now seizing the moment, the 168, meaning the 168 hours in a week to minister to people. Sunday morning or Wednesday night aren’t the only things that matter and they never should have been. Churches should be open 24/7 to minister to a hurting community, and not just its own members. And yes, a lot of this ministry does occur online. Digital technology should assist us in our incarnational ministry, but it should never replace it. For example, once churches re-open, youth should still meet in-person, but a lot of the Zoom meetings and TicTok videos are going to continue. And shouldn’t they, if that’s where the next generation is spending hours upon hours every day?

Having established the fact that I now embrace digital discipleship, let me share with you some findings about how the next generation is viewing ministry in a post-Covid-19 world. If you are a bit older like me, this may be hard for you to understand, but the next generation is not experiencing Covid-19 in the same way that you and I are. Gen Z has grown up in a world of active shooters, international terrorism, and cyber predators. They have had to learn how to live and think about things in a radically different way than we did. For example, Gen Z can never remember a time where going to school, airports, etc. wasn’t safe. Whereas Covid-19 has forced many of us magnify the topics of safety and health, the next generation has always been concerned about their own safety and health. And as I have written previously, all of this has turned Gen Z into a resilient bunch, particularly the class of 2020, as I believe they will forever go down as the face of Gen Z.

The next generation is still in school and many are facing screen fatigue. By the time they have watched countless classroom videos and engaged in all of their social media and frequented websites, many are putting church on the back-burner. In the last 4 weeks, only 33% have livestreamed a Sunday morning worship service and 63% say they have not livestreamed their church or another church’s worship service. This is what I meant when I said “checking out” or “taking off.” If families can go to church together, I don’t see why they can’t go to church in their home together.

With all of the screen time that the next generation is logging, they have their own preferences. They see right through virtual recorded polished presentations and prefer that which is live and in the moment (remember TikToc). Gen Z prefers engagement over streamed content. In Barna’s free webcast yesterday on the state of the church (where I’m getting most of my information for this post), it was said, “For the longest time, it was thought ‘content is king,’ but now whereas content was king, ‘engagement is emperor.'” All this to say that offering the next gen an online experience is not enough. We must find ways to connect with them in a meaningful way. Of course, this is where digital discipleship comes into play.

Gen Z, also known as the Connected Generation, feels the impact of broad, global trends more than they feel loved and supported by others close to them. What this statement means is that we often think the next generation is doing well because they are young. But the research points out that of all the generations, Gen Z is the most lonely, board, and insecure. We struggle to empathize with their plight because we can’t see beneath the surface of what is happening inside of them beyond all of their “friendships” and screen time. This disruption is occurring at a very vulnerable moment in their life and as things are so fragile that Gen Z is having to develop many new friendships.

So you may say thanks for sharing, but ask, well, what does Gen Z want out of me? Good question! I hope that is why you are visiting this site. Gen Z wants you as a next gen leader to be visible, to be there for them. They need your prayer and emotional support. They want to share with you their stories and they want to engage in Bible study, not merely listen to what you have to say. This is what they need most right now from you! Engage, ask questions, and understand that what you see on the outside may be the wrong story. You may think they are doing great and discover they are not or you may think they are doing terrible and discover they are doing great. This is exactly why you should engage and ask questions. And remember its not just what the next gen needs from us. It’s what we, the church, need from them. We need their imagination and their know-how in how to navigate this new digital reality as it pertains to digital discipleship.

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Half-Physical and Half-Digital

Horizon Organic Half & Half

Certainly, there are a lot of unknowns with COVID-19 and the aftermath that will follow. However, one thing I think we all know now is that the world will never be the same. Let’s fast-forward and try to peek into the future. What is it that will be so different?

Let’s say we have gotten past all of the phases and that a vaccine for COVID-19 has been developed. Then what? Can we meet again and pack out restaurants, stadiums, and theaters? Yes, we can, but the question will then be, “Do we want to?”

What COVID-19 has done to the world is speed up the virtual side of reality. The digital side is and has been catching up to the physical side. Before COVID-19, you could already order your groceries online. You could already attend a virtual church. You could already watch most of your sporting events live from within the confines of your own living room. The difference in the future, I think, is that all of these events will have been amped up to make an amazing interactive experience even more breathtaking.

I can see a world that will one day return to normal, but not the same normal we have been used to. I envision a world where people can still sit side-by-side and pack out restaurants, stadiums, and theaters. But, I also see a world where many people will prefer curbside pickup/delivery, attending virtual sporting events that make them feel like they are part of the action on the field, and watching on-demand movies from wherever they want to. Perhaps one day, the virtual does eclipse the physical. But, I don’t think that’s today.

And what about church? It will be the same. Some people will still want to attend their church at the church building, but others will prefer to attend their church digitally. This is the new reality we all have to get used to and the reality that we have to embrace. We must be able to minister at and away from church, both online and offline for the foreseeable future.

At the breath-neck speed and high-pace that America was going before COVID-19, I don’t think the brick & mortar philosophy could have kept up. Take schools, for example. With ever expanding student populations and lower county budgets, it was never going to be financially sustainable to keep building.

I could imagine a scenario playing out like this one for education in the future: Imagine students attending their school buildings the first week of school for two days a week and then completing online work at home for the other three. Then imagine students flip-flopping and going to school three days a week in week two of the school year and then doing online work the other two. Imagine this flip-flop experience happening every week for the remainder of the school year. In this manner, twice the amount of students could be taught while half the amount of buildings would need to go up.

I think this scenario is the same for many industries and sectors. Would you build a stadium that fits 200,000 people, 300,000? This is why you will see more and more people working remotely from home. What we were doing just wasn’t going to be sustainable.

Sure, there are going to be some things we don’t like about our new world. But, we must realize God is in control and is using circumstances for our good (Rom 8:28). Sometimes, less is more. Slowing down is good, family time is good, and learning life skills is good. As Americans, many of us had grown comfortable and become spoiled. Now, some of our fat is being trimmed. We are already hearing about possible food shortages. Sure, we may miss some of our luxuries, but if it causes us to look up more, that can be a good thing. We can learn to depend on God and trust him more. In the same way, we can adapt and become more proficient with our new digital realities and landscape.

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Let’s Get Phygital!

Yesterday, I had the privilege of attending a phyigital (this new word is a combination of the words “physical” and “digital”) conference led by Dr. James Emery White. This church and culture conference was hosted in a physical place (Dr. White’s church in Charlotte, NC), but also in a digital space (my laptop).

The idea in the conference that struck the deepest chord in my spirit as it relates to Gen Z and Generation Alpha (the generation after Gen Z) is that churches are going to have to get phygital whether they like it or not. In fact, in order to attract the next generation into a physical building called church, the church will first have to greet the next generation online through their website and social media presence. The church website is the new front door. Before the next generation attends your church’s physical service, they will have to first attend your church’s digital service (on FB live, YouTube, church website, etc.). In fact, the next generation today is most likely to first invite their friends to church by saying, “check out our website.”

This is because the world that the next generation understands the most is the digital world, not the physical world. The next generation often struggles with face-to-face communication because their primary way of connecting with others is online. {The stats and information to follow come from Dr. White’s conference} This is why the next generation is often lonely (3 out of 10) and say they have no friends (1 out of 5). Besides being highly isolated, the next generation is highly individualistic with 2 out of 3 saying they don’t need or want anyone to help them grow in their faith. It doesn’t help that slightly less than half of Christians will reach out to help others in their church grow in their faith.

Digital discipleship is becoming a real thing. Churches are being forced to help stair-step the next generation into physical community through the avenue of digital community (i.e., digital small groups and forums). This is because the next generation’s favorite way to communicate (in the form of face to face communication) has dropped from 50% to 30% in the last six years. Churches will have to hire online pastors to help facilitate digital small groups and video chat rooms through apps such as House Party, Kick, Fam, Tribe, ooVoo, Airtime, and FB messenger. Digital natives call this online interaction “live chilling” and these apps have become the new 3rd place. Online pastors will be utilized to beef up their church’s online presence (websites, social media and marketing, etc.), offer online prayer rooms, and answer people’s spiritual questions through online conversations, etc..

People engaging the world through their phone is the new norm. The church begins by engaging the next generation digitally. Once physical engagement finally does occur (the person attends your church campus), the engagement must be digitally served and enhanced by the phone. Get used to hearing “Bring out your Bible and your Phone” before the start of the service.

Churches will be forced to offer in-service Apps that will allow all generations to have an interactive experience while at church: Imagine ordering coffee and checking your kids in before you get to church, recording sermon notes while digitally following the Scripture/message outline, downloading a praise song you just heard, and then receiving e-vites to send your online friends as soon as your car leaves the parking lot. The next generation is used to everything being an instant customized experience set up just for them (individualistic and tailored by analytics). This is why the next generation doesn’t go into grocery stores unless the store offers them an experience like a cooking class, live music, or taste samples (this in-store experience would be considered a date night for 20 year-olds). I mean, why would they when after all, they can go to the grocery store to have someone deliver the already-ordered groceries to their car (and never even have to get out). This is why 30-40 percent of grocery stores will close in the next decade. This is why you will see many brick and mortar banks close shop. This is why Best Buy just stopped selling CD’s (Gen Z only listens to music through its streaming services). This is why the education industry will have to radically altar the way they offer learning (for ex., take attendance with Twitter, post assignments on Slack, and hold office hours at 10 PM on Zoom). Because the digital revolution (especially with the advent of the Smartphone in 2007) itself has rewired the next generation’s brain and has changed not only when, where, and what the next generation learn (Google search, Ted Talks, Podcasts, You Tube services, Online do-it yourself tutorials, and online courses), but “how they learn.”

A huge shift and might I mention, generation difference has occurred in how the next generation communicates and relates to others. For instance, online dating now is fast- becoming the only dating. Robots have supplanted the role of matchmaker. Tinder, Ok Cupid, and Bumble have taken the place of community.

It is the church’s responsibility to step in and build generational bridges by offering authentic relationships and functional community through a family-like atmosphere. The digital to physical gap can be be bridged! Real people still matter! It’s just that now, physical people in the church will need to go to great lengths (the extra mile) to help its digital natives become comfortable in physical environments. At the same time, much grace must be given to help the next generation learn how to engage people in face-to-face conversations (both individually and in a group setting). The great irony is that many in the next generation who say they are lonely and want to have friends are bad at making friends. They are not socially gifted and can at times be socially awkward. If the church doesn’t help the next generation overcome these deficits by offering real community, who will?